SIDE HUSTLE SCHOOL EPISODE 068 ALCOHOL FUELED IDEA SELLS OVER 1,500 SHIRTS IN LESS THAN A YEAR


ALCOHOL FUELED IDEA SELLS OVER 1,500 SHIRTS IN LESS THAN A YEAR

After a night at the bar, three friends come up with an idea to add huge pockets to the front of t-shirts.




Link to the Podcast: https://sidehustleschool.com/episode/68/
 
What It’s About
Three friends decide to create a unique shirt that they can carry beers and puppies in after a night out.
BUSINESS MODEL
PRODUCT
SKILLS REQUIRED
LOGISTICS, DESIGN, MARKETING
COMPLEXITY
MEDIUM
PROFIT POTENTIAL
MEDIUM

Words of Wisdom
To keep costs low, Jake, John and Alex decided to take on many of the initial tasks like building the website and taking pictures of their tees themselves in order to spend their money on perfecting their tees.
Not everything looked amazing when they first started, but they were able to sell shirts and move forward with what they had. Over time, they’ve gotten a lot better at graphic design, web design, and photography.
Fun Fact
The trio spent between $2,000-$3,000 testing different styles, fabrics, cuts, pocket sizes, materials and manufacturers for their shirts.
Less than a year later after that fateful drunken evening at the bar, Jake and his Pocket Pioneers have sold more than 1,500 shirts!





This is an attempt to bring Chris’s ideas from the podcast to youtubeFull Credit to CHRIS GUILLEBEAU’s

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